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Monday 10 October 2011

Branson on Jobs

The sad loss of Steve Jobs last week has been commented on in many places and will no doubt continue to occupy many column inches. Steve loss was an exceptional person; the world is a poorer place without him.


The Daily Telegraph contained an ‘obituary’ on the great man by none other than Sir Richard Branson. The content was absolutely stunning… because it mentioned ‘I’ no less than eleven times! This must be an all-time record for a tribute. And just to reinforce the point, the article manages to mention Apple 3 times but Virgin gets 4 mentions.


Presumably the Daily Telegraph can save on fees by republishing the same article as an obituary for the writer, when the time comes.


The full article, in it's full self-publicising grandeur can be seen here here.

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